Wael Eldesouki Bedda
Founding Director - AAST Entrepreneurship Center
As the Founding Director of AAST Entrepreneurship Center, I lead the vision and strategy of one of the most impactful ecosystem players in the MENA region. With over 10 years of experience in this role, I have initiated and successfully established various entrepreneurship activities, such as incubators, accelerators, competitions, conferences, training, and education, that have benefited hundreds of entrepreneurs, startups, and SMEs across different sectors and geographical areas.
In addition to ecosystem building, I have 20 years of experience in dealing with startups and SMEs. This experience encompasses managing family business, mentoring founders, and leveraging my knowledge in Entrepreneurial marketing, SME growth strategy, feasibility studies, and sales & distribution.
I also have a solid academic foundation in business and entrepreneurship, holding a BBA and MBA in Marketing from AAST, and a Ph.D. in Entrepreneurship from Cardiff Met University in the UK.
As the Founding Director of AAST Entrepreneurship Center, I lead the vision and strategy of one of the most impactful ecosystem players in the MENA region. With over 10 years of experience in this role, I have initiated and successfully established various entrepreneurship activities, such as incubators, accelerators, competitions, conferences, training, and education, that have benefited hundreds of entrepreneurs, startups, and SMEs across different sectors and geographical areas.
In addition to ecosystem building, I have 20 years of experience in dealing with startups and SMEs. This experience encompasses managing family business, mentoring founders, and leveraging my knowledge in Entrepreneurial marketing, SME growth strategy, feasibility studies, and sales & distribution.
I also have a solid academic foundation in business and entrepreneurship, holding a BBA and MBA in Marketing from AAST, and a Ph.D. in Entrepreneurship from Cardiff Met University in the UK.
